Job Description

Position Overview : We are looking for a Senior Digital Marketing Specialist to join our team and take our digital marketing efforts to the next level. The successful candidate will be responsible for developing and executing digital marketing campaigns, utilizing best practices and tools to maximize the effectiveness of our campaigns.

Location: Doylestown, PA

Hybrid: Onsite 3-4x a Quarter (average 1x/month)

Salary: $75,000 - $90,000 DOE

Key Responsibilities:

• Plan, execute, and monitor digital marketing campaigns utilizing Google Ads, Google Analytics, Google Tag Manager, LinkedIn Campaign Manager, SEMrush, Ahrefs, Screaming Frog, HubSpot, WordPress, Asana, and Social Media.
• Develop and manage marketing budgets.
• Analyze marketing data to identify trends and insights.
• Optimize campaigns based on performance.
• Work with internal teams to create landing pages and optimize user experience.
• Stay up-to-date with the latest digital marketing trends and tools.

Qualifications:

• Bachelor's degree in Marketing, Communications, or a related field.
• 3+ years of experience in digital marketing.
• Proficient in Google Ads, Google Analytics, Google Tag Manager, SEO, and Social Media.
• Experience with SEMrush, Ahrefs, Screaming Frog, HubSpot, WordPress, and Asana.
• Excellent written and verbal communication skills.
• Organized and able to manage multiple projects at once.
• Analytical thinker with problem-solving skills.

Benefits

Applicants must be authorized to work in the U.S.

Preferred Skills

Digital Marketing

Google Ads

Google Analytics

Google Tag Manager

Linkedin Campaign Manager

SEMrush

Ahrefs

Screaming Frog

HubSpot

WordPress

Job Tags

Full time,

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